The winter chill is well and truly here so if you’re a home owner with an investment property that you are using for short term stays, keeping your head above water through winter can be tough.
With a little bit of thought outside of the box and forward planning, it’s completely possible to ensure your listing has a constant stream of income. L’Abode have put together a few ideas as to how this can be done, rain, hail or shine!
PRICE POINT
The first and most obvious course of action is to lower your prices when demand is lower. As there are fewer people looking for rentals, you’ll need to make your prices more competitive if you want to get any bookings. Our dedicated team can assist in ensuring all of this has been covered and are open to chatting about any questions you have around pricing during the high and low seasons.
You want to make sure that you’re still earning enough to cover all your costs and make a profit any time of year. Talking this through with you is part of our service and role in ensuring your home is booked with ease whilst you relax!
HOME DETAILS
In the shoulder months between high season and low season, it’s a good idea to re-work the copy on your property description to highlight the different attractions and reasons for visiting your location in the autumn and winter months.
Your description is also a good place to note some of the special festivals and events that take place in in your location during the low season such as the Sydney Winter Festival, the Sydney Film Festival, and Vivid.
BE A RAVING FAN
L’Abode Accommodation regularly show-case our properties on our socials. Our collections hold a range of property types from stylish and cosy little apartments to decadent sea-side mansions. This is an opportunity for you to share your listing & tag your friends! L’Abode feature a property of the week each week, yours could be next to be featured! Don’t underestimate the power of social media.
HOME COMFORTS
What sets L’Abode apart is our bespoke approach & attention to detail. We love to make sure your guests have the best experience possible which means luxury thousand thread count sheets and bedding, uniquely branded soaps, plush towels and a homely feel. Especially in the winter months, small details like making sure your guests can keep the temperature at a comfortable level is really important. Adding in additional heaters if necessary is always an option. Long term, you can also look at energy saving measures such as blocking draughts and insulation.
Extra cosiness can be ensured by supplying extra snuggly blankets, doonas, and electric blankets.
A comfortable, warm apartment will be a much more attractive option and L’Abode will work to ensure your guests are made as comfortable as possible.
Keeping your property fully booked over the winter months may take a little creative thinking and compromise, but it’s worth the effort.If you need any more help with securing more bookings for your listing, managing guests, or any other aspect of running your holiday rental business,L’Abode Accommodation would love to help.