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How to Start Executive Leasing: A Practical Guide for Property Owners

Executive leasing is one of the most profitable ways to transform a well-located property into a stable, high-earning asset. Unlike nightly holiday rentals, executive tenants stay longer, pay more consistently, and expect a professional experience. This guide shows you how to set up, furnish, price, and operate an executive rental with confidence.

1. Understand the Market & Demand

Executive leasing serves a very specific tenant profile: corporate relocations, contractors, medical professionals on placement, auditors, consultants, and executives on secondment. Stays typically range from 28 days to 6+ months, and companies often pay because stability and quality matter more than price.

This category has grown due to the rise of bleisure travel – executives who want hotel-level convenience but prefer the comfort and autonomy of a real home. Yields are generally higher than unfurnished long-term rentals because the property is fully equipped, serviced, and purpose-designed.

Quick tip: Validate local demand by contacting HR departments, relocation partners, consulting firms, and checking corporate listings in your city. Consistent demand indicates a reliable leasing strategy.

2. Choose the Right Property & Location

Executive guests prioritise comfort, convenience, and safety. Properties that perform best feature modern apartments, smaller townhouses, or high-security buildings with reliable access and amenities.

Location drives appeal. Select areas near CBDs, business parks, transportation hubs, major hospitals, gyms, restaurants, supermarkets, and dry cleaners. Executives rarely want to “settle in”; they want to plug in and start living immediately.

Unit-level essentials include secure building entry, bright natural light, noise insulation, workspace, and strong mobile reception. One–three three-bedroom units are ideal because they balance comfort with cost and are easy to furnish and maintain.

Location-fit checklist:

  • Within 10–20 minutes of CBD or key business zones
  • Strong mobile and Wi-Fi coverage
  • Safe building with secure parking
  • Quiet street or well-built interior acoustics
  • Reliable strata or building management

how to start executive property leasing APT 7 LIV BAL

3. Furnish, Equip & Stage for Executives

Think hotel-grade comfort plus homely touches. Your property should feel premium, efficient, and stress-free.

Core essentials:

  • Premium queen/king bed with 5-star linen
  • Dedicated workspace (desk and ergonomic chair)
  • Reliable Wi-Fi (50–100 Mbps or more)
  • Blackout blinds and a full-length mirror
  • A fully stocked kitchen suitable for month-long living
  • Local dry-cleaning and delivery information

Safety and reliability

Hire a professional cleaning service and linen provider. Install compliant smoke alarms, provide a fire extinguisher, and implement secure access systems. Avoid improvised key handovers

Technology that reduces headaches

Install smart locks, offer a dedicated guest Wi-Fi network, and provide a 5G fallback modem. Executives expect minimal disruption, so ensure technology keeps operations seamless.

Room-by-room quick list

  • Living: streaming-TV ready, work lamp, throw blanket
  • Bedroom: extra pillows, blackout curtains, hangers
  • Kitchen: cookware, utensils, sharp knives, toaster
  • Bathroom: hotel-style towels, hairdryer, toiletries
  • Laundry: washer, dryer, detergent starter kit
  • Workspace: lamp, ergonomic chair, power board

4. Pricing, Contracts & Booking Policies

Executive leasing pricing works differently from traditional rentals.

Pricing strategy

Use a monthly or nightly-to-monthly blended model. Offer incentives for longer stays such as 30-, 90-, or 180-day commitments. Benchmark against comparable executive rentals in your area, not standard long-term residential leases.

Minimum stays

Set minimum stays at 30 days. This reduces turnover, lowers cleaning cycles, and improves occupancy stability.

Corporate contracts

Invoice the company using an ABN. Clearly define inclusions, such as utilities, internet, and cleaning. Outline cancellation terms and specify payment processes. Corporate contracts provide more predictable income than consumer leases.

Protecting your asset:

Require both a damage deposit and insurance for higher-value units. Use the deposit to cover minor incidents and rely on insurance to cover major damage, liability, or loss of income.

5. Operations: Professional Management & Guest Experience

Operations differentiate hobby landlords from professional executive hosts.

Why management matters:

You need 24/7 support, vetted trades, accurate invoicing, responsive communication, and reliable emergency planning. Corporate guests expect service standards similar to hotels.

The guest journey should be structured:

  • Pre-stay: prompt response to inquiries, transparent quote, clear terms
  • Check-in: contactless entry, parking details, Wi-Fi access
  • During stay: optional mid-stay cleaning, linen exchange, maintenance SLA
  • Check-out: formal inspection and final invoice

Helpful tools and systems:

Property management systems, channel managers, digital guest guides, contract templates, CRM for corporate clients, and trust-account handling for compliance.

6. Marketing & Distribution Channels

Executive properties underperform when marketed like casual holiday rentals.

Channels to target:

  • Direct outreach to HR teams, relocation specialists, project managers, and consulting firms
  • Corporate housing platforms with a minimum-stay filter
  • Select high-quality platforms allowing 30–90 day bookings

Develop an executive listing page featuring professional photography, complete amenity lists, sample corporate rates, and a capability statement for relocation partners or project teams. Use LinkedIn for B2B credibility, Instagram for showcasing interiors and lifestyle, Facebook groups for local networking, and YouTube for virtual tours.

7. Financials & ROI

Separate upfront investment from operating costs.

Startup costs: 

Furnishing, smart locks, linen service onboarding, professional photography, utilities activation, insurance, and platform listing development. Quality investments pay off faster in the executive segment.

Ongoing costs: 

Cleaning, utilities (if bundled), management fees, insurance, platform fees, and maintenance.

Revenue example: 

Unfurnished long-term rental may average $900–$1,200/week. A well-positioned executive rental can achieve $1,500–$3,000/week depending on location, amenities, and contract durations.

Quick ROI formula:

ROI = (Net Monthly Revenue – Total Monthly Costs) ÷ Total Setup Cost
Evaluate breakeven over 6–12 months, depending on your market and revenue mix.

8. Risk Management: Insurance, Deposits & Compliance

Even executive guests carry risk, so you must take a structured approach.

Insurance Coverage

Secure public liability, contents, loss-of-income (for uninhabitable property), and tenant-damage coverage beyond the deposit. Choose providers that offer short-term or corporate rental policies rather than standard homeowner insurance.

Deposits vs Damage Protection

Collect a deposit to cover minor issues. Use damage insurance to protect against major incidents and liability. Combine both for high-value or fully furnished units.

Compliance

Follow local tenancy laws and safety standards. Maintain smoke alarms, provide emergency escape instructions, and securely store corporate booking IDs.

How L’Abode Accommodation Simplifies Executive Leasing

L’Abode Accommodation delivers executive leasing management built specifically for corporate housing demands. Instead of juggling bookings, cleaners, repairs, and guest communications, property owners gain a professional partner that handles everything from onboarding to invoicing.

L’Abode Accommodation Services addresses core pain points:

  • Proven sourcing of executive tenants through corporate relationships
  • Full 24/7 guest support and maintenance coordination
  • Invoice and trust-account handling
  • Professional cleaning, linen rotation, and preventative maintenance
  • Contract administration and compliance guidance
  • Short-, mid-, and long-term property management designed to maximise returns

L’Abode Accommodation’s team manages upgrades and listing optimisation to improve revenue over time. Whether you are beginning with a single apartment or a portfolio, L’Abode Accommodation provides an end-to-end framework that ensures reliability and performance.

List your home or learn more about how L’Abode manages upgrades, maintenance, and optimisation

FAQs: Executive Leasing Management

1. What types of professionals typically book executive rentals?

Executive rentals are frequently chosen by business, relocation executives, startup founders, consultants, global remote workers, and production teams who require comfort, privacy, and long-term convenience.

2. How long is the typical stay?

Stays often range from 2-8 weeks, but many can extend to several months depending on relocation timelines, projects, and corporate housing needs. Most guests prefer flexible booking windows.

3. What do guests expect in terms of amenities?

Key essentials include fast, stable Wi-Fi, a dedicated workspace, reliable AC, smart TV, washing machine, quality bedding, kitchen utilities, and self-check-in options. High cleanliness standards and quick response times are also very important.

4. How does pricing work for executive rentals?

Pricing is based on factors like location, amenities, duration, furnishing quality, and seasonality. Longer stays often qualify for special monthly rates or corporate discounts, especially when guests are vetted professionals.

5. Do executive renters prefer quiet or central locations?

Guests tend to choose based on work style. Some prefer quiet residential areas near offices, parks, or gyms, while others choose central districts with cafés, coworking spaces, and dining. Proximity to airports and business hubs is a major plus in both cases.

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